Most of the time, Designers use Photoshop or Illustrator to design the RAW file for websites. Using Photoshop, it saves each slice as a separate file and generates the HTML or CSS code needed to display the sliced image. It is extremely crucial to follow the correct format to ensure the alignment matches the Raw Design Files. Thereafter, having gone through the process of slicing, the design can then be seen on a “WEB” level.
The success of any website mostly depends on how its web user experience is. The designers have taken the utmost care or while designing it. Your nicely-designed site needs to include clear usability and utility.
This determines the success and not purely the visual design. Since your site is the face of your business and most potential customers who have never seen you before, you would want to create the best first impression. Lacking in any aspect could end up demolishing your brand impression.
Web page design is equally crucial and vital for the conversions. Understanding the co-relations of a design can help you to generate leads and sales is extremely important. Despite using a great conversion boosting strategies, you may achieve much if the fundamentals are not done properly.
In fact, website design doesn’t necessarily mean how it looks like and feels but is how it operates. Even a simple looking website with exceptional usability and well-structured typically performs amazingly on the SERP on Google. User views of such websites are also higher than those with poor user experience. The performance entirely depends on the effectiveness of the website.